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Oliver Buchannon
View From The Tower
Google Didn’t Buy Wiz. It Bought Time.

Feb 18, 2026

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6 min read

Google Didn’t Buy Wiz. It Bought Time.

Buying Speed Instead of Building It

View From The Tower
View From The Tower
From $300 Million to $10 Million: The Food52 Reckoning

Feb 11, 2026

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6 min read

From $300 Million to $10 Million: The Food52 Reckoning

This Wasn’t a Sale. It Was a Breakup.

View From The Tower
View From The Tower
This Wasn’t a Bank Deal. It Was a Cost-of-Capital Deal

Feb 4, 2026

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7 min read

This Wasn’t a Bank Deal. It Was a Cost-of-Capital Deal

Santander’s $12.2B acquisition of Webster

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View From The Tower
The Asset No One Lists on the Balance Sheet

Jan 28, 2026

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6 min read

The Asset No One Lists on the Balance Sheet

Trust

View From The Tower
View From The Tower
What $5.9 Billion Actually Bought

Jan 21, 2026

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8 min read

What $5.9 Billion Actually Bought

The Numbers Behind the Citgo Sale

View From The Tower
View From The Tower
The Smartest Acquisitions Happen After the Collapse

Jan 14, 2026

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6 min read

The Smartest Acquisitions Happen After the Collapse

Why Michaels Bought IP and Private Labels Instead of a Broken Retailer

View From The Tower
View From The Tower
Boeing Didn’t Buy Growth. It Bought Responsibility.

Jan 7, 2026

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7 min read

Boeing Didn’t Buy Growth. It Bought Responsibility.

Boeing Buys Responsibility: Why the Spirit AeroSystems Deal Isn’t About Growth

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View From The Tower
When Market Leaders Buy Time

Dec 24, 2025

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6 min read

When Market Leaders Buy Time

Why this acquisition is less about AI hype and more about control

View From The Tower
View From The Tower
The Quiet Power of Boring Acquisitions

Dec 17, 2025

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8 min read

The Quiet Power of Boring Acquisitions

How Rent-A-Container expanded its footprint by buying logistics instead of chasing growth

View From The Tower
View From The Tower
The $30 Million Side Bet

Dec 10, 2025

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13 min read

The $30 Million Side Bet

How Mammoth turned a niche engineering shop into a cash machine for its balance sheet

View From The Tower
View From The Tower
Buying a Wounded Icon

Dec 3, 2025

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9 min read

Buying a Wounded Icon

What Prada Saw in Versace That the P&L Missed

View From The Tower
View From The Tower
Buying the Spread, Not the Sign

Nov 26, 2025

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10 min read

Buying the Spread, Not the Sign

Sunoco’s Parkland play is about margins, not makeovers.

View From The Tower
View From The Tower
From Spine to Stream

Nov 12, 2025

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8 min read

From Spine to Stream

Why Macmillan Bought Sounds True

View From The Tower
View From The Tower
Legacy ≠ Laggard

Nov 5, 2025

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7 min read

Legacy ≠ Laggard

Why Bending Spoons Paid $1.5B for AOL

View From The Tower
View From The Tower
Buy Route Density, Not ZIP Codes:

Oct 29, 2025

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7 min read

Buy Route Density, Not ZIP Codes:

Scherzinger x Guarantee Pest Control

View From The Tower
View From The Tower
Fire Sale to Focus: Why Jack Took a Haircut on Del Taco

Oct 22, 2025

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7 min read

Fire Sale to Focus: Why Jack Took a Haircut on Del Taco

A $115M exit after a ~$575M acquisition

View From The Tower
View From The Tower
When Infrastructure Goes Vertical

Oct 15, 2025

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6 min read

When Infrastructure Goes Vertical

Bird Buys FRPD

View From The Tower
View From The Tower
Localize, Don’t Colonize

Oct 8, 2025

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7 min read

Localize, Don’t Colonize

Why Sherwin-Williams Bought Suvinil

View From The Tower
View From The Tower
Does the Compass–Anywhere Merger Redraw Real Estate’s Power Map?

Oct 1, 2025

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6 min read

Does the Compass–Anywhere Merger Redraw Real Estate’s Power Map?

Compass & Anywhere Merger

View From The Tower
View From The Tower
Selling Up, Stepping Down

Sep 24, 2025

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6 min read

Selling Up, Stepping Down

Why ADS’s Owner Stayed After the Deal

View From The Tower
View From The Tower
Sandwiches and Gas Pumps

Sep 17, 2025

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6 min read

Sandwiches and Gas Pumps

Why This Deal Is Really About Real Estate

View From The Tower
View From The Tower
When the Store Becomes the Supply Chain

Sep 10, 2025

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6 min read

When the Store Becomes the Supply Chain

Why Home Depot’s $5.5B GMS deal is really about control, not drywall

View From The Tower
View From The Tower
Is Going Public Still a Dream Or Just a Nightmare?

Sep 3, 2025

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7 min read

Is Going Public Still a Dream Or Just a Nightmare?

Why more companies are fleeing Wall Street for private equity.

View From The Tower
View From The Tower
From Ratings to Restraining Orders

Aug 27, 2025

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6 min read

From Ratings to Restraining Orders

Nielsen’s Battle to Keep Data Flowing

View From The Tower
View From The Tower
The Climate Control Power Play

Aug 20, 2025

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6 min read

The Climate Control Power Play

Inside Bosch’s $8 Billion Bet to Dominate the Global HVAC Market

View From The Tower
View From The Tower
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View From The Tower

delivers sharp insights and real-world lessons from business acquisitions, helping you spot opportunities and avoid costly mistakes.

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