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Welcome to View From The Tower

Real-world lessons from business acquisitions, helping you spot opportunities and avoid costly mistakes.

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From Spine to Stream

Nov 12, 2025

Why Macmillan Bought Sounds True

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Legacy ≠ Laggard

Nov 5, 2025

Why Bending Spoons Paid $1.5B for AOL

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Buy Route Density, Not ZIP Codes:

Oct 29, 2025

Scherzinger x Guarantee Pest Control

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Fire Sale to Focus: Why Jack Took a Haircut on Del Taco

Oct 22, 2025

A $115M exit after a ~$575M acquisition

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When Infrastructure Goes Vertical

Oct 15, 2025

Bird Buys FRPD

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View From The Tower

delivers sharp insights and real-world lessons from business acquisitions, helping you spot opportunities and avoid costly mistakes.